PROJECTS
Here are the projects that I currently or have previously worked on.
Check them out!
Firstech, LLC
Compustar Remote Start & Security
Marketing, Content Creation, Digital Advertisement, & Project Management
2023
Firstech, LLC contains multiple brands surrounding lead industry car security accessories. Compustar is one of the brands that I helped edify with its social media presence on TikTok, Meta, and Instagram through various brand, social media, and digital marketing strategies.
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Launched Compustar's TikTok page and gained 2400+ followers and 400K+ views
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Managed social media posting schedule and worked with other creatives through Trello and Slack
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Wrote SEO-friendly blog articles for Compustar.com, answering common questions and informing customers about related topics about the company's products
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Created analytics reports/presentations, engagement summaries, creative briefs, and marketing plans for key stakeholders
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Oversaw graphics and videos for Meta Ads to increase impressions and conversions to Compustar website and products
Seattle Mariners
Net Promoter Score Dashboard
Data, UX Design &
Project Management
2022
Seattle Mariners' business operations needed a better solution for summarizing their customer satisfaction data in stadium events. This is where I drove the creative direction in the design process for their new NPS insights platform that my team help implement from start to finish.
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Conducted market and competitive research to analyze key stakeholder pain points and present possible solutions for former customer satisfaction data analytic tools
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Designed low and high-fidelity prototypes using Figma, implementing 10+ new data visualization and analysis features for a PowerBI dashboard
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Analyzed customer satisfaction survey data and identified 50+ net promoter score insights for high-level key stakeholders
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Managed project team tasks using Azure DevOps and communicated with cross-functional teams to align project outcomes with stakeholders' needs and project expectations
*Disclaimer: The following images do not represent any real Seattle Mariners NPS data. Any data that you see on this page derives from a mock dataset that was created by our team.*
Treestump Studios
Hero Academy
Marketing, Content Creation & Project Management
2021
Treestump Studios is a faith-based start-up media company that needed more exposure and brand identity online that reflected its passionate values. When I joined the team, I mainly focused on content creation for their main social media channels and coordinating video projects.
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Managed social media calendars and campaigns and worked with other creatives through Microsoft Teams and Trello
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Oversaw over 200+ volunteers to schedule and film multiple creative video projects for a virtual conference with a target audience of over 12,000+ participants internationally
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Edited graphics, photos, and videos alongside content copies for TreeStump's main social media channels like Instagram and Meta
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Created engagement summaries and analytic reports to present to key stakeholders to help improve brand awareness and user engagement
Classkick
Personal Project
Social Media &
Content Creation
2021
A personal creative project for what I envisioned for the type of social media content I could create for the Classkick brand based on their values and current events that I researched about them as a company.